Executive Development

Story: the heart of inspired leadership

In 1940, Winston Churchill knew what was coming: devastation. His job, as Prime Minister, was to inspire his people to act.

This is what he said: "We shall defend our island whatever the cost may be. We shall fight on beaches, landing grounds, in fields, in streets and on the hills. We shall never surrender."

Today, an average leader might put it this way:

The enemy will be defeated by our innovative, soldier-focused, best-in-practice strategies on integrated geographic platforms of military leadership driven by local synergies.

At Story Engine, we believe narrative thinking and language is the best way to inspire the success of other people.

It’s the core of outstanding leadership. 

We help leaders build their own master story. We help them clarify their thinking, their language, and the way they explain culture and strategy to those they lead. We help them inspire. 

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